Our Story
Founded by former Amazon UK sellers with more than 12 years of proven experience in some of the most competitive markets in the world.
Parker Agency helps brands that already sell on Amazon make more profit from it. We manage your PPC so your ad spend goes to the searches that sell, we fix your listings so more visitors buy, and we help you sell in more European Amazon marketplaces. Michael Parker and Sol Sanchez de Muniain founded the agency after more than 12 years of selling and advertising their own products on Amazon. Every change we make for you is one we tested with our own money first.
We have taken products from the first idea through to launch, selling both on Seller Central and on Amazon's invitation-only Vendor Central programme. We dominated niches and outperformed competitors, often charging more for our products by increasing their perceived value, while refining techniques to reach high organic rankings and maximise the profitability of PPC campaigns.
Our varied experience includes launching our own brands, such as a line of premium foam rollers that became bestsellers, proving that quality, premium pricing and strong sales can go together.
At Parker Agency, our commitment is simple: to grow your brand on Amazon in a way that is strategic, sustainable and profitable. If you want real results, we have the know-how to deliver them.
Our Track Record
Parker Agency was built by sellers, not by a consultancy. Before we advised anyone, we sold on Amazon at scale:
- check_circle #1 Best Seller in Grocery on Amazon.co.uk, with more than one product.
- check_circle 3,650 units of a single product sold in one day (no discounting, no promotions, just full-price sales).
- check_circle Over £1 million in monthly sales at our December peaks.
- check_circle Eight-figure total sales of our own products on Amazon.
